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Every week, new content. Without writing it yourself.

HotSEO reads your website, picks subjects from your own analytics, search data and reviews, and writes the piece. You read it and approve it.

Fourteen days, every feature.

Writes from these sources

Search ConsoleAnalyticsGoogle reviewsTrustpilotKiyohKlantenvertellenSearch trendsCompetitorsIndustry news

What HotSEO does

It is not an assistant. It is a production line.

  1. Step 1

    Reads your site and your writing style

    From your own site, HotSEO distills who you are and how writing for you should sound. Those two descriptions apply to everything that follows. So every piece stays recognisably yours.

  2. Step 2

    It picks the subject from your data

    The brief comes from what your site already covers, which phrases are gaining demand in your market, and the subjects you blacklisted. Every suggestion hangs on concrete data, not on a guess.

  3. Step 3

    You are the last step

    Every piece waits for your review: approve it, or send it back with feedback so HotSEO rewrites it. Whatever the sources could not support shows up as a separate claim on your review screen. Approval stays blocked until every open claim is cleared.

Who it is for

For whoever owns the site and has no time to write.

How it works

Learn how you write once. Then HotSEO produces. You approve.

  1. Step 1

    Learn

    You enter your website and HotSEO reads your pages, describes what your company does and how you write, and recognises the kinds of content you already publish. Connect Google Analytics, Search Console and other data sources in one click.

  2. Step 2

    Plan

    You get proposals with a title, a short description and a search term. HotSEO draws them from what is already on your site and from what people in your market search for. You accept them, edit them, or reject them. A plan fills the agenda ahead, so you see what is coming.

  3. Step 3

    Review

    On the scheduled day the piece is ready: with sources, the search term and internal links. Claims without evidence and overlap with existing pages have to be cleared first. Approve, send it back with feedback, or cancel. Then you publish it to your website with one click.

Why teams choose HotSEO

Content your business can stand behind.

No claim without a source

HotSEO may only build on the signals it was given, and may never invent data. Whatever it could not support is listed as a claim, and approval stays blocked until every open claim is cleared.

Distinct, unless you decide otherwise

HotSEO knows what your site already covers and looks for an angle you do not have yet. If a piece overlaps anyway, you see that before you approve. Want six pieces on the same subject on purpose? Confirm the overlap and it goes ahead.

A pace a person can keep up with

At most one piece a day, and per week no more than your plan allows: three on Pro, seven on Max. That is deliberate: publishing faster than a person could read is what search engines treat as spam.

Nothing goes out without approval

There is no mode in which HotSEO publishes by itself. Every piece waits for a person to read it and approve it. That is where HotSEO differs from other tools: quality over quantity.

Everything is traceable

Per piece you can see which data HotSEO saw from each source: Search Console, Analytics, reviews, search trends or industry news, section by section, plus its reasoning and the model it used.

You see what it brings in

Clicks, impressions and average position from Search Console, visits from Analytics, per page and refreshed every morning. Per topic you see the traffic and how many of those pages HotSEO wrote. So you measure whether it works instead of taking it on faith.

Readable for AI too

The scan checks whether AI crawlers are allowed in, whether an llms.txt exists, whether it is clear who you are, and whether your text can be quoted.

Social posts included

After approval, HotSEO writes a social post for each network you have enabled: LinkedIn, Facebook, Instagram and X. In your voice, tuned to the channel. That keeps your social media up to date with what you publish.

Speak a project in

New project done? Record briefly what you did and upload project photos. HotSEO turns that into a proposal for a new project or portfolio page, ready to schedule. Typing works too, but the mic is faster when you are on the job.

Photos with the proposal

On a proposal you upload the photos that belong with it. HotSEO takes them along while writing and returns a file name, title and alt text. The photos sit with the piece from the start, not only later in your CMS.

9

Data sources behind every piece

26

SEO checks, four of them about AI visibility

2–4

Hours saved per piece

Sources and CMS

Works with the CMS you already have.

Analytics and Search Console set the direction, your reviews on Google, Trustpilot, Kiyoh and Klantenvertellen supply the evidence. An approved piece publishes to your website with one click.

We set up the connection to your CMS by hand, at no charge. That is covered during onboarding.

14 days free
WordPress
Webflow
TYPO3
Ghost
Sitecore
Statamic
Grav
Sanity
Payload
Contentstack
Wix
Drupal
Umbraco
Framer
Kentico
Kirby
Contentful
Strapi
DatoCMS
Squarespace
Joomla
Craft CMS
HubSpot
Contao
ProcessWire
Storyblok
Directus
Prismic

Pricing

Three plans per site, plus custom. Earlybird on Pro and Max.

Per site, per month, excluding VAT. Monthly or yearly through Stripe, by card or SEPA direct debit. Basic has no earlybird discount.

Pricing

Per month, cancel monthlyPer month, cancel yearly

Basic

€49€44/ month

For small sites that want a quiet start: up to 100 pages, one piece a month.

Choose Basic
  • Up to 100 pages weighed
  • 1 piece per month
  • 1 language
  • 1 site, 1 user
  • SEO scan once a month
  • Crawl and manual input
  • In-app Help

Max

Earlybird

€399€360€199€180/ month

For large websites: more pages weighed and more pieces a week.

Choose Max
  • Up to 5,000 pages weighed
  • Up to 7 pieces a week
  • Every site language
  • 5+ competitors in analyses
  • On-demand SEO scan
  • Up to 15 team members
  • Priority support

Custom

On request

For sites beyond Max, a portfolio bundle, white-label or an SLA.

Get in touch for more
  • More than 5,000 pages per site
  • Portfolio bundle for agencies (many sites)
  • Volume above Max
  • White-label, SSO or contract invoicing
  • Dedicated support / SLA

FAQ

Questions. Answers.

What exactly does HotSEO do?

HotSEO reads your website, learns what your company does and how it writes, and works out from your own analytics, search data and reviews what is worth publishing next. It writes that, waits for your approval, and then publishes to your website.

Does anything go live without me?

No. Every piece waits for your review. Nothing goes live behind your back. After you approve, you publish it to your website with one click.

How much does it write per week?

At most one piece a day, and per week what your plan allows: one a month on Basic, three a week on Pro, seven on Max. No setting raises that ceiling. Publishing faster than a person could read is exactly what search engines treat as spam. We do not sell volume.

How do I know the content is correct?

HotSEO may only build on the sources it was given. Anything it could not support appears on your review screen as a separate claim, and approval stays blocked until you have ticked each of those claims off. If the text overlaps a page you already have, you are told separately, and you decide whether that was the intention.

Does AI text do worse in Google?

Google says itself that it judges a text on quality, not on how it was made. It weighs that quality through E-E-A-T: experience, expertise, authoritativeness and trustworthiness. What Google punishes is mass production: lots of pages with nothing of their own, made only to rank. That is where generic AI text fails. HotSEO chooses quality over volume. The experience comes from your own projects and reviews, the expertise and authority from an author in your own organisation, the trust from a source behind every claim. At most one piece a day, and nothing goes live that nobody has read.

Will it actually bring in traffic?

We cannot promise that. What HotSEO does is pick subjects that fit the authority your site has today, and you set the balance: conservative sticks to terms you already rank for, so movement shows up fastest, ambitious goes after harder terms that take a few months. Whether it works, you measure yourself: clicks, impressions and position per page, refreshed every morning.

Which sources do I connect?

Google Analytics and Search Console for direction, reviews from Google, Trustpilot, Kiyoh and Klantenvertellen for evidence, plus search trends, your competitors in the search results, and news from your industry. Connecting Google is one click, and you can skip it and come back later.

What is still my job?

Reading and approving, publishing with one click, and adding an image. HotSEO does not produce images yet. It does write social snippets per network in your voice, but you post them yourself.

Is HotSEO right for my website?

If you have a site you want to fill with pieces you read first, yes. We build the connector to your CMS. After approval you publish with one click. Nothing to install on your site, no plugin to maintain.

Does it write in other languages?

Yes. Every piece is written in the primary language of your site, in one of 165 languages. If your site has more languages, HotSEO translates the approved piece into those languages. The interface is Dutch and English. Existing translations are grouped with their originals for the AI context, so they are not fed in twice. For your plan’s page ceiling, every language version on its own URL does count as a separate page.

How does the trial work?

Fourteen days with every feature, no payment details required. You can try at most one site; the period starts when you add it. After that you pick a plan and pay monthly or yearly through Stripe, by card or SEPA direct debit.

Who is HotSEO for?

For the marketer, business owner or agency who knows content matters but does not have time to write it. One site or a handful, one primary language, and the will to read every piece before it goes live. If you want volume above all, or want to publish without reading, this is the wrong product.

Who is credited as the author?

A person from your own organisation. During the crawl HotSEO finds the authors already named on your site and proposes them, with name, title, bio and links to external profiles. You add to that or edit it, and per plan or per piece you choose who gets the byline. Google weighs experience, expertise, authoritativeness and trustworthiness, and an unattributed piece earns none of that.

Contact

Questions? Send us a message.

A free scan, several sites, or something else. Send a message and we will get back to you quickly.

  • Boris Kamp, co-founder of House of Devs

    Boris Kamp

  • Emiel Molenaar, co-founder of House of Devs

    Emiel Molenaar

Get started

Start with a measurement, not a blank screen.

Connect your site and your Search Console. You see where you stand today and which subjects your own data puts forward. Fourteen days, every feature.